[et_pb_section fb_built="1" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_row column_structure="1_2,1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_column type="1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][/et_pb_column][et_pb_column type="1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_text _builder_version="4.13.1" _module_preset="default" custom_padding="||0px|||" hover_enabled="0" inline_fonts="ClashDisplay,ClashDisplay-Light" global_colors_info="{}" sticky_enabled="0"]

Zeit für wärme

CLIENT: ACALOR
ROLE: ART DIRECTION, CONCEPTION, DESIGN, 3D, MOTION DESIGN
AGENCY: VOSSHALL MARKETING GMBH

 

We advertised to potential customers of the heat pump manufacturer ACALOR. Using cold hard facts, we informed them how we still live in a world that seems to be getting even colder and to take a stand with both its warming products and the brand.
Wir leben in einer kalten welt, Zeit für wärme.

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row column_structure="1_2,1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_column type="1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][/et_pb_column][et_pb_column type="1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_image src="https://arthurmazi.com/wp-content/uploads/2021/10/Acalor_Markenkampagne_II_A4_Master1-scaled.jpg" title_text="Acalor_Markenkampagne_II_A4_Master1" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row column_structure="1_2,1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_column type="1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_image src="https://arthurmazi.com/wp-content/uploads/2021/10/Acalor_Markenkampagne_II_A4_Master2-scaled.jpg" title_text="Acalor_Markenkampagne_II_A4_Master2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][/et_pb_image][/et_pb_column][et_pb_column type="1_2" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_image src="https://arthurmazi.com/wp-content/uploads/2021/10/Acalor_Markenkampagne_II_A4_Master3-scaled.jpg" title_text="Acalor_Markenkampagne_II_A4_Master3" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_column type="4_4" _builder_version="4.11.2" _module_preset="default" global_colors_info="{}"][et_pb_video src="https://youtu.be/GuvbpnmqWnY" play_icon_color="gcid-1be9563f-8078-4de1-b3e8-bca715b15b53" _builder_version="4.11.2" _module_preset="default" global_colors_info="{%22gcid-1be9563f-8078-4de1-b3e8-bca715b15b53%22:%91%22play_icon_color%22%93}"][/et_pb_video][/et_pb_column][/et_pb_row][et_pb_row column_structure="1_2,1_2" _builder_version="4.13.1" _module_preset="default" global_colors_info="{}"][et_pb_column type="1_2" _builder_version="4.13.1" _module_preset="default" global_colors_info="{}"][/et_pb_column][et_pb_column type="1_2" _builder_version="4.13.1" _module_preset="default" global_colors_info="{}"][et_pb_text _builder_version="4.13.1" _module_preset="default" hover_enabled="0" global_colors_info="{}" sticky_enabled="0"]

We proposed building an app; Smiling Places. Tying into our "Zeit für Wärme" campaign, users could search for nearby cafes, libraries and kneipen that would make them feel warm and welcoming.

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version="4.13.1" _module_preset="default" global_colors_info="{}"][et_pb_column type="4_4" _builder_version="4.13.1" _module_preset="default" global_colors_info="{}"][et_pb_image src="https://arthurmazi.com/wp-content/uploads/2021/11/Acalor-Smiling-Places-scaled.jpeg" title_text="Acalor-Smiling-Places" _builder_version="4.13.1" _module_preset="default" global_colors_info="{}"][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section]